Monash Dental Group has been providing a wide range of dental services for Melbourne area residents for over 25 years. Their services include family and children’s dentistry along with orthodontics, oral surgery, cosmetic dentistry, and periodontics. They needed a site to highlight their wide range of dental services.
Monash Dental needed an attractive site that would showcase their wide range of dental services with both text and images. They also required a video to be created and embedded in a prominent home page location. They needed the site to be optimised for SEO with the inclusion of a blog for informational and SEO purposes. The site also needed to be edited and updated easily by Monash staff. In addition the site needed to be usable by a mobile audience and facilitate easy customer contact.
The homepage was designed with a video animation in the above the fold area at the request of the client. The primary dental services offered by Monash were then featured with both images and text. A comprehensive list of services, then followed. A services section was created with links to detailed information on all services offered. The site was optimised for SEO and a blog was added for SEO and informational purposes. The site was designed responsively and tested for mobile device compatibility. A WordPress CMS was added to simplify site updates and edits.